What We Do
Catalyse is the corporate advisory, consulting and training arm of AWARE.
We partner with organisations to build respectful, inclusive, safe and empathic (RISE) workplaces where people can truly maximise their potential.
Review and draft anti-harassment policies and procedures
Diagnosis & Consulting
Consultation on Diversity, Inclusion, and Belonging
challenges and goals
Virtual instructor-led workshop, and self-paced online learning
For parties involved in conflicts & harassment complaints
Success Metrics & Assessment
Senior Organisational Development Facilitator and Trainer
An Occupational Psychologist by training, Caroline specialises in identifying bespoke opportunities for growth and change covering a broad range of topics including organisational and people development, talent management, leadership selection and assessment. She is equipped to navigate complex environments and draws from her leadership and management experience across the APAC region, Seychelles and UK.
An active member of Singapore’s OD Network, Caroline is skilled in making quick connections with people. She is committed to building high performing and respectful systems in which people achieve their fullest potential thereby improving employee experience whilst driving sustainable organisational gains.
Caroline is certified in Trompenaars Hampden-Turner Culture for Business and holds a Masters degree from Birkbeck, University of London. Registered with the British Psychological Society (BPS), she holds a license in the BPS’ psychological and psychometric test user (Level A and B).
A well respected leader in Singapore’s non-profit world, Corinna led the transformation of AWARE from a volunteer-led organisation to a professionally staffed organisation that substantially increased in size and impact. Under Corinna’s leadership, AWARE today works with all sectors of society, from individuals to civic organisations to governmental bodies to private organisations.
For more than 3 decades, Corinna’s commitment to issues such as gender-equal workplaces, workplace harassment, and domestic violence had been unwavering. On the basis of her leadership in these areas, Corinna was selected to interview Michelle Obama during the one evening Michelle was on stage in Singapore.
Corinna draws from her entrepreneurial, management and leadership experience, her expertise in law, gender equality and diversity inclusion and her Organisation Development lens (NTL Institute for Applied Behavioural Science), to provide training and consultancy in workplace harassment, diversity and inclusion and developing high performing teams.
Prior to AWARE, Corinna founded and ran a successful technology start up, Bizibody Technology, and practised law at Allen & Gledhill, Khattar Wong and Partners, and Koh Ong Partners.
Senior Facilitator & Trainer
Penny is a specialist in reputation management, culture change, strategy and performance. As a Managing Director at Citigroup and then General Electric, Penny led regional and global teams through culture change, public affairs strategy, issues management, social innovation and brand marketing for 20 years. Prior to this, she consulted for the world’s largest communications agencies with public sector, national and multinational clients in the UK and Asia.
Penny is Vice President of AWARE and a dynamic and engaging trainer who brings her love of engaging with people to Catalyse. She has in-depth knowledge of Singapore and global markets, international leadership and talent development.
She holds a Master’s degree in Public Management from the Lee Kuan Yew School of Public Policy, Singapore, and a Master’s degree in Public Relations from the University of Stirling, UK.
Choo Phaik Ai
Senior Consultant & Trainer
Phaik Ai draws on more than 20 years of corporate leadership experience across the technology, arts, culture, tourism and media industries.
As the former GM (APAC and Middle East) for a leading UK-based cultural tourism business, Phaik Ai built and led a commercially successful regional team that saw revenue grow 20x during her tenure. It was during this time that she developed her passion for organisational and human capital development and became a champion of inclusive and compassionate leadership.
Other organisations she has worked at include Discovery Inc., National Arts Council of Singapore and the Greater London Authority.
Her love for languages has led her to work as an interpreter and translator in London and Singapore. Today, as a bilingual consultant and trainer, Phaik Ai advises and trains clients on their diversity and inclusion agenda, helping them to create a psychologically safe workplace where everyone thrives.
After living in the UK, Spain and Malaysia, Phaik Ai now calls Singapore home. She holds an MA in Media and Communications Management from Middlesex University, London.
Lead Trainer & Programme Development
Robin Rheaume has 20 years of experience in commercial and investment banking. She has worked in Canada, UK, Hong Kong and Singapore and has held regional responsibilities managing teams of individuals from across South Asia, South East Asia and Australia.
A self-taught programmer, in 2010 she left banking to pursue passions in forensic computing, application development and NGO work. She has assisted a wide range of NGOs, including AWARE, TWC2 and SPCA with direct volunteer support as well as development of cloud based system for management of volunteers, events and members. Robin is also a trained helpliner with the AWARE Women’s Helpline.
Originally from Montreal, Robin has lived in Singapore since 1992. She is well known in the Singapore community as the creator of The People of Singapore street photography project – a collection of images and stories similar to Humans of New York. Through this project, she humanised differences, broke down stereotypes and showcased the rich diversity that exists at all levels in Singapore society.
She is an engaging and experienced facilitator and Catalyse Consulting’s lead curriculum developer.
Serene is a researcher with a background in communications and psychology. Highly inquisitive by nature, she dives into every challenge and emerges with a head full of ideas and a heart fuelled by passion.
As a devout believer of evidence-based lifelong learning, Serene puts her analytical instinct to work through any endeavour.
From working in the Ministry of Social and Family Development to volunteering in the local branch of Narcotics Anonymous, Serene lives and searches for the great equalizer – one that rids humanity of our unsubstantiated biases is focused on highlighting the differences that separate us. Instead, she is determined to bridge all gaps by demonstrating that our similarities are quintessential in collaborating on a path forward. Serene’s firm belief in story-telling as a learning medium sustains her faith that music and video games capture and translate the zeitgeist of the era into palatable bites. In her downtime, she is either composing instrumentals on the piano while adding twists with technology or traversing through another universe on the back of a mouse and a keyboard.
Aside from playing minion to her cats, Serene also pores through texts of philosophers, both classical and contemporary alike. She maintains that history does not repeat, but will rhyme should we fail to understand its rich lessons.
Serene has a BA in Psychology from the University at Buffalo, State University of New York and is currently pursuing her MSc in Psychology and Neuroscience of Mental Health at King’s College London.
Shalini is a Social Science student with a major in psychology. She has also been an intern with AWARE at the Sexual Assault Care Centre previously. Shalini is committed to issues such as racial inequalities and gendered violence, abuse and trauma in Singapore. Shalini believes in the values AWARE stands for and hopes to contribute to its mission of eradicating all forms of gender-based barriers.
She has also served as a Student Learning Advisor at her university, facilitating group discussions to help students with challenges faced in their respective courses. She was also part of the Peer Mentor team at her university, where she volunteered to assist students with their assignments. Shalini enjoys interacting with people and is a strong proponent of exercising empathy and emotional intelligence as relational work skills.
As a junior executive at Catalyse, Shalini wishes to deepen her insights as to what organizations do in order to promote diversity and inclusion as well as to learn more about the loopholes that exist within policies that influence workplace harassment and cultural challenges. Shalini also advocates for the importance of representation in organizations where minorities feel validated, creating a collaborative work environment where ideas are diverse and perspectives are varied.
Shalini is currently completing her final year studies in Bachelor of Social Science (Psychology) at RMIT University from Melbourne.
Tan Tynn Yi
Tynn Yi is a Psychology Undergraduate at NTU, completing her final year.
At Catalyse, she is able to work for an organization that fights for issues close to her heart like gender inequality and the marginalization of minority groups.
Outside of work, she is a proud activist and the Co-Executive Director of Inter-University LGBT Network, an organization that works to foster safer and more inclusive spaces in schools for students and youths. She has experience conducting community and corporate workshops on LGBTQ+ issues and has worked with both local and international activists.
She is passionate about making the world a better place through patience, education and advocacy, and is a strong proponent of compassionate activism. She hopes to be able to offer her unique insights as an intern at Catalyse and is not afraid of asking questions and challenging the norms.
Workshops can be tailored to organisational requirements
Building Trust through Empathic Communication
Diversity, Inclusion & Belonging
Managing Unconscious Bias
Employee’s Guide to Managing Workplace Harassment
Manager’s Guide to Managing Workplace Harassment
Leader’s Guide to Managing Workplace Harassment
Harassment First Response
Investigating Workplace Harassment
Building an Inclusive & Respectful Campus
Workplace Response to Family Domestic Violence (FDV)
This has by far been the most engaging and enlightening anti-harassment training I’ve attended – and I’ve been to a lot of these throughout my HR career! The content was wonderful, relevant and not dry. I received lots of good feedback from the team during and after the presentation. Thanks so much for the level of quality you delivered!
A global game developer and publisher, Los-Angeles-based
The facilitator/trainer was one of the best I’ve encountered so far. She was open, sensitive and clearly the right person to be conducting a D&I workshop. I really appreciated the open questions, her informed perspectives and her ability to very naturally create a space in which everyone felt comfortable to participate. Thank you!
An arts and culture organisation, Singapore-based
The workshop facilitated by Catalyse was among the top-rated sessions in my leadership offsite. The workshop offered new approaches and languages to deepen the trust level in the organisation. We are looking to gradually scale this learning so more people can benefit from this framework. Highly recommended to any organisation that is looking to build a high-performing team while cultivating an inclusive culture.
A global travel tech company, San-Francisco-based
An excellent facilitator who managed to lead the workshop discussions (on a potentially sensitive topic) with professionalism and grace; numerous positive feedbacks were received from the participants…
Sumitomo Mitsui Banking Corporation
The trainer understood our organizational challenges very well, … [ensuring that] our team members were united toward clear organizational goals after participating in this interactive workshop.
The workshop hit the perfect tone, providing an interactive setting in which the attendees were able to learn from the wealth of knowledge and experience that [Catalyse] brought to the table.
Management Consulting Firm
I want to thank you for one of the most entertaining and effective talks I had attended on Workplace Harassment … You delivered the talk with aplomb!
Catalyse provided much-needed clarity, and immediately after our meeting, we adopted and put in place harassment and anti-retaliation policies … One of the biggest takeaway for us is the appreciation that harassment must be dealt with at the level of the organisation, and not just the individuals.
Why anti-harassment programmes are often ineffective
May 2021This op-ed was originally published in The Business Times on 5 February 2021. Ask any company how it plans to combat workplace sexual harassment, and it will likely mention “anti-harassment training”....
What should I do if my boss is bullying me?
May 2020What can you do when the person who has the most power over your work life is making it miserable?
Communication in the Virtual Workplace
May 2020Email, chat, video calls. How can organisations keep virtual workplaces as safe and respectful as traditional office spaces?
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